Monday, February 22, 2010

Check Yes or No


The best practices report was used to design a survey.  This process is the quantitative portion of my research and will operationalize the variables.  The survey will question a sample of students at TAMU and CU about their current green practices and behaviors as well as their attitudes toward the best practices report.  While trying to decide how to evaluate the survey results I came across Michael Tarrant's study on the five different evaluation scales for attitude behavior consistency.  According to the results of his study, the Awareness of Consequences (AC) scale would be most appropriate for my research.  It is best for determining results for general populations.  While this population is specifically higher educated, the generality applies to the use of both genders as a subject (Tarrant, 1997).  The results will be used to determine a current level of typical green behavior for students on the different campuses.  It will also establish a level of compromise needed between the best practices and students’ attitudes to develop green practices that are unique to the culture at Texas A&M.  These practices will help the campus redefine a student’s typical green behavior and level of environmental responsibility. 

Incentive for Survey
The research grants I have received from the TAMU Undergraduate Research Scholars Program and TAMU College of Architecture are used as an incentive for the target audience to take the survey.  All students at the selected schools are eligible to participate in the survey, but the incentive is offered to the selected national organizations at the schools.  If the organizations participate, I will donate a sum of money to them.  Organizations will be used instead of individual students because it is a more controlled audience and it narrows the scope of my research.  The organization must be a national organization with an active branch at both selected schools.  The National Society of Collegiate Scholars has active chapters at both TAMU and CU.  It also has a range of ages and majors.  For these reasons, I will use the NSCS as my surveyed organizations.

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